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The core competence of an effective PR campaign is unswerving media relations. And, in our business, clients define results as a steady, consistent flow of media coverage. The cornerstone of CPG Communications is our ability to build a comprehensive and prioritized media program that promotes your story to all appropriate and agreed-upon print, broadcast and online media. Our team proactively and creatively pitches your story to reporters on a regular basis. We develop all necessary background materials as well as press releases. Regular contact with key reporters boosts placement opportunities in trend stories, features and news reports.
In result-oriented business, it is particularly true that a company is only as good as its people. CPG creates expert campaigns in which selected company spokespeople appear in top publications, bringing life to your company. We work aggressively to tell your company's story, developing a strategy built on crisp and concise messaging and executed through tactics such as human-interest profiles, executive Q&A's, and bylined articles.
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Information Overload? Media in the next Decade
Technology is changing not only the way we receive content, but also the content we
receive.
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PR Strategy Revealed: How Public Relations Differentiates and Positions
If every toilet paper was squeezably soft, what could you say about Charmin?
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